MUTUAL NON-DISCLOSURE AGREEMENT (JOINT RESEARCH) This Mutual Non-Disclosure Agreement (the Agreement) is entered into as of the Effective Date by and between Northbridge Holdings, Inc. and Brixton Labs Ltd (each a Party) to evaluate a proposed joint research collaboration on anonymised retail telemetry (the Purpose). 1. TERM. This Agreement remains in force for twenty-four (24) months from the Effective Date. 3. USE. Each Party shall use the other Party's Confidential Information solely for the Purpose and shall not use it in any commercial product without a separate written agreement. 4.2 SURVIVAL. Confidentiality obligations survive for five (5) years after the expiry or termination of this Agreement. 7. TERMINATION. Either Party may end the disclosure period upon thirty (30) days' written notice; obligations for information already disclosed survive per Section 4.2. 9. NO LICENSE. No license or other right to either Party's technology or research results is granted under this Agreement.