cus_cobalt_forge

Champion Maya O. changed role to VP Engineering in the CRM; the primary admin seat was not reassigned for 18 days.

Billing contact's last CRM interaction was 16 days ago — no email open, meeting, or note since the reorg announcement.

{
  "days_since_activity": 16
}

Active-feature usage down 27% month-over-month after the Q1 reorg; the three core workflows that drove value last quarter went near-idle.

{
  "active_feature_delta_pct": -27
}

Engagement tracking dropout: Segment stopped receiving product events from 9 of 22 instrumented users over the last 14 days.

{
  "silent_user_count": 9
}

Upcoming invoice $58,000 due in 46 days; paid on time historically.

{
  "amount_usd": 58000
}

Escalated support ticket from billing contact: 'We're paying for 22 seats and barely using a third of them — I need to see the cost-per-seat justified before we renew.'

{
  "escalated": true,
  "tag": "cost_per_seat"
}